Many search engine marketing people are obsessed about getting more traffic! Since you want more traffic, I will share this simple idea that can work for you. A straight forward and simple way to get more traffic is simply by increasing your chances of getting more clicks.

Showing Up

Someone once said that you must first show up in order to be successful. If you want to be twice as successful, you must show up more than once! The best way to get more clicks and more traffic to your website is simply to show up for both the paid and free search engine listings.

More Traffic

The reason why this works is because you have a higher chance of getting more clicks and more traffic when your website show up more than once for the same keywords. Sounds tricky? It is actually simpler than you think.

Paid Search

You must always track your paid search results so that you will know exactly which keywords are converting into leads or sales for you. You then take those keywords and you optimize them to rank well on the organic search engine listings.

Organic Search

You need to do some optimization on your pages then you get other sites to link back to your website consistently over time. Not too fast, just do it regularly over time. In this way you will rank well on the left side as well.

Summary

In short, take your best converting keywords from your paid search campaigns, then use them to optimize your pages to rank well on the left side of the search engines. When you show up on both the left and right side, you chances of getting more traffic goes up.

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